Chinese Dragon Dances to the Top of Sydney Harbour Bridge
BridgeClimb welcomes Year of the Horse and celebrates 1 year of The Mandarin Climb
On Tuesday 21st January 2014, a gold and white Chinese Dragon scaled the eastern arch of the Sydney Harbour
Bridge. The world-first was part of a traditional dance procession welcoming in the Chinese New Year of the Horse.
The celebration commemorated the one year anniversary of The Mandarin Climb experience and was witnessed by 42 VIP guests who have contributed to BridgeClimb success in the Chinese market.
The eye-catching Chinese dragon, 15 metres in length, was manned by 9 performers who gracefully twirled and swayed the mythological creature during its ascent.
In customary fashion the dragon chased a pearl, traditionally associated with wealth, good luck or prosperity, to the summit of the bridge 134 metres above the glittering harbour, and followed a drummer and two cymbal players.
During the event, BridgeClimb CEO, Todd Coates, reflected on some major successes over the last 12 months:
“Since the inception of The Mandarin Climb in January 2013, BridgeClimb has gone from strength to strength in its partnerships with the Chinese market. We have welcomed record breaking climb groups, hosted celebrities in front of a social media audience of millions and most recently incorporated payment facilities specifically for the Chinese market via Bridgeclimb.cn
“Today, as the symbolic Chinese Dragon danced to the summit of the Bridge, we witnessed the intertwining of one of China’s most celebrated cultural traditions with one of Australia’s most recognised icons. It was another demonstration of BridgeClimb’s ongoing commitment to foster partnerships in the Chinese market.”
Australia is a key holiday destination for Chinese visitors, with over 600,000 arrivals last year. The Mandarin Climb, which departs daily, has contributed to the 30 per cent growth in Chinese climbers seen in the last year.